Sofabeds for NHS

During the first lockdown in 2020, MADE.COM redirected their efforts in Influencer marketing to a more urgent cause. At this moment news reported NHS staff working extreme over time with no place to rest at work.

Over 8 weeks the team donated +2,500 items to over 150 staff rooms in hospitals across the UK to help give key workers a more comfortable place to take a well deserved break and have a moment of relief. Here’s a small snapshot of the responses that reached over 85M views.